Project management is only for software developers or at best something suited for production needs, right? Wrong. Creative professionals like marketers and graphic designers can greatly benefit from adopting project management elements says Forbes.
Reading Tip: What Marketing Experts Can Learn From Project Management ProsAriane von Berg, Monday 08 September 2014 | Reading time: unknown
In her latest contribution on Forbes, business and communication expert Cheryl Connor writes about how creative professionals can benefit from project management. Companies can increase competitive advantages through more efficient organization of their marketing efforts. Especially the use of specialized project management software tools can reduce department overhead and help the marketing team deliver stronger initiatives in shorter time frames.
The article discussed the pros and cons of different project management solutions and how they can support marketing professionals in improving their project related communication. Read the full article and find out more about how you can benefit from using project management Forbes.